Sports Illustrated Swimsuit Issue Goes 3-D with Video!

I’m not sure sure James Cameron has this in miond when he made Avatar, but the 3-D world just got a bit more interesting.

Mashable recently noted that Sports Illutrated will have a 3-D swimsuit video as a tie-in to their annual swimsuit issue.

The a tie-in is with Sony Network Entertainment will be featured on PlayStation, on VOD (video on demand) as well as certain Sony-made Bravia TVs and Blu-ray DVD players, (can someone please ask Tyra Banks to come out of retirement).

This is smart move by Sports Illustrated.

Although the swimsuit is a still a hot seller, the magazine sales have flattened over the years (around 3.2 million according to Audit Bureau of Circulations).

By going 3D, Sports Illustrated is creating an interesting way to increase advertsing revenue as well as tap into the young male demographics who usually find their sports online or mobile.

Read the Mashable article here http://mashable.com/2011/01/05/sports-illustrated-3d-swimsuit-edition-video-2/

Advertisements

About Kevin Lockett

Pop Culture loving, Digital Media championing, content creating dude from Akron. Reach me at Lockettmedia@gmail.com or Twitter.com/kevinlockett
This entry was posted in Uncategorized and tagged , , , . Bookmark the permalink.

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s